REVENUE READY CREATIVE | Grow Your Art Business Online, Art Business Coaching, Increase Productivity, Passive Income for Self-Employed Artists

39. Your Art Event, Fully Supported—Even on a Budget

You know those moments when you’ve poured everything into your work — your time, your energy, your heart — and then it hits you: you might be doing too much, stretching yourself too thin, trying to carry every part of this business on your own...
Or those long days where you’ve packed up your car, hauled your work, your displays, your tent, and that same folding stool to your booth — and by the time you pack it all back up again, you're completely drained. Not just physically, but emotionally, mentally and perhaps creatively, too.
And then there’s that moment after you finish a new collection — the part that lights you up and gives you the resolution you’ve been looking for — but now it’s on you to frame it, label it, hang it, promote it. And while you’re doing all that, the next idea, the next piece, the next collection? It has to wait. Because there's no one else to take care of the production and promo work.
You wear a lot of hats. 
Let’s get you some support, okay? 💞
In this episode, we’re diving into what it looks like to get help, delegate, and build real support — so you can stay focused on what you do best. And so you can manage your physical energy without burning out or becoming exhausted in the process.
✅ Next Steps: 
Get Your Question Answered! Have a question you'd like to have answered on the show? Click here to send Heather a voice message!Include your name, what you do (E.g., "I'm a painter"), where you're from (E.g., Portland, Oregon) and your question. Then tune in to hear it answered on the show!
Find more information at www.HeatherAllenOnline.com.
Buy a copy of the book "Let Your Creativity Work for You: How to Turn Artwork into Opportunity" by Heather Allen, MGIM-MBA at www.HeatherAllenOnline.com/book.
Click HERE to Respond to the CALL TO ARTISTS: Request for Topics 
 

38. CALL TO ARTISTS: Request for Topics

Click HERE to Respond to the Request for Topics 
We've covered a lot of ground in the last 9 months, friend.
For artists in business, you'll find the REVENUE READY CREATIVE has you covered for things like:
How to get started with quarterly sales tracking
Ways to earn consistent sales through passive income
Goal mapping, strategic planning, and time management
Using AI for productivity
How to turn your sales page into something that truly works for you
But what ELSE do you want to hear about? What do you want to more of? And who would you like to see featured on the show?
Let me know in this listener survey:
Click HERE to Respond to the Request for Topics 
 
✅ Next Steps: 
Get Your Question Answered! Have a question you'd like to have answered on the show? Click here to send Heather a voice message!Include your name, what you do (E.g., "I'm a painter"), where you're from (E.g., Portland, Oregon) and your question. Then tune in to hear it answered on the show!
Find more information at www.HeatherAllenOnline.com.
Buy a copy of the book "Let Your Creativity Work for You: How to Turn Artwork into Opportunity" by Heather Allen, MGIM-MBA at www.HeatherAllenOnline.com/book.
Click HERE to Respond to the Request for Topics 

37. How to Navigate Imposter Syndrome for Good!

Let's talk about something that hits close to home for a lot of us—especially those who are self employed in creative fields. 
If you’ve ever found yourself doubting your talents and abilities, feeling like a fraud in your own success, or wondering when people will “find out” you're not as together as they think—you’re not alone.
This episode is intended to help you own exactly where you are in your creative journey with confidence because imposter syndrome is something we all experience. There are a lot of things that can get in our way – the last of which should be your confidence in yourself.
If this episode resonated with you, share it with someone who might need to hear it today. And if you haven’t already, subscribe for more practical small business tips for artists and creative professionals, right here on the REVENUE READY CREATIVE podcast.
 
✅ Next Steps: 
Get Your Question Answered! Have a question you'd like to have answered on the show? Click here to send Heather a voice message!Include your name, what you do (E.g., "I'm a painter"), where you're from (E.g., Portland, Oregon) and your question. Then tune in to hear it answered on the show!
Find more information at www.HeatherAllenOnline.com.
Buy a copy of the book "Let Your Creativity Work for You: How to Turn Artwork into Opportunity" by Heather Allen, MGIM-MBA at www.HeatherAllenOnline.com/book.
 
 

36. Distracted Much? Use THIS to Stay Focused as a Creative in Business

Let’s face it—distractions are everywhere. From social media scrolls to seasonal mood shifts, staying focused as a creative can feel like chasing light through a fog. But what if the secret isn’t eliminating distractions, but learning to work with them?
In this episode, we’re talking about the systems and rhythms that support your creative business—those repeatable processes that let you pause and pick up where you left off with confidence. Whether it’s sending a weekly newsletter, prepping for a collection, or just keeping your client workflow on track, your structure is your safety net.
You’ll learn how to identify the key systems in your own practice and estimate how long they actually take (so you can plan with less stress).
Knowing your rhythms is the ultimate creative superpower—even when... squirrel!!
 
✅ Next Steps: 
Find more information at www.HeatherAllenOnline.com.
Buy a copy of the book "Let Your Creativity Work for You: How to Turn Artwork into Opportunity" by Heather Allen, MGIM-MBA at www.HeatherAllenOnline.com/book.
 
 

35. How to Get Organized in Your Art Business! Tips From Professional Organizer Tracy Hoth

Each week, I’m thrilled to bring lessons learned and best practices for artists and creative small business owners to your listening ears!
Surprisingly, when I look at my podcast episode data, among the most listened to episodes is an episode that starts with "Get Organized."
You can find that here:
Episode 5, “Get Organized in Your Business with this Sales Tracking Process for Creatives.”
While I know you’re here for sales, I wonder if GETTING ORGANIZED in your business is also pulling at your interest...
So today, I’m bringing you some fun tips from a gal who knows a lot about getting organized!
Let me tell you a little bit about her.
Tracy Hoth is a 17-year veteran professional organizer and certified life coach who is on a mission to empower coaches and online business owners to reclaim their time, boost confidence, and maximize profitability through a streamlined and organized business.
Enjoy!
 
✅ Find Tracy Hoth on her website and Instagram, here:
Free Class https://simplysquaredaway.com/5files
Website https://simplysquaredaway.com/
Podcast https://simplysquaredaway.com/podcast/
LinkedIn https://www.linkedin.com/in/tracyhoth/
IG https://instagram.com/tracyhoth
Facebook https://facebook.com/SimplySquaredAway
Pinterest https://pinterest.com/simplysquaredaway/
✅ Next Steps: 
Find more information at www.HeatherAllenOnline.com.
Buy a copy of the book "Let Your Creativity Work for You: How to Turn Artwork into Opportunity" by Heather Allen, MGIM-MBA at www.HeatherAllenOnline.com/book.
 

34. Artists: Here’s a Pre-Show Checklist Plan for Your Next Event!

Congrats! 🎉
You’ve got a show, market, festival, studio tour or workshop coming up. It’s either scheduled with a real date to work towards, or it’s something you’ve imagined, but it’s only a matter of time. Your event is on the horizon.
Let’s get you ready, my friend. No need to start from scratch. I’ve got a lightweight plan to share with you that can be used for your first show or your fortieth show. But one thing is true, you can use this plan every time. 
Mentioned in this episode:
Learn more about artist and designer Juliana Yasmine
Episode 2: Creative Business Owners — Use THIS 3-Step Framework to Make Your Introduction Memorable
Listen and be inspired. 😊
✅ Next Steps: 
Book Your 1-Hour Sales Coaching Session HERE! 👈 👈 👈
Find more information at www.HeatherAllenOnline.com.
Buy a copy of the book "Let Your Creativity Work for You: How to Turn Artwork into Opportunity" by Heather Allen, MGIM-MBA at www.HeatherAllenOnline.com/book.
 

33. Inspiration for Your Q1 Review: Peek Into a Profit Planning Session With an Artist Couple

In the Revenue Ready Creative podcast, "Mon-yay!" is reserved for the first or second Monday of the new quarter.
It’s a time to look back at your efforts from last quarter so that you can celebrate your achievements, learn from what happened and make adjustments where necessary. 
But it’s also a great time to look ahead as you prepare for what will be happening in your creative business over the next three months. 
You can find specific guidance in Episodes 5 and Episode 21 where I walk you through an exercise for your Quarterly Business Review – hey, maybe you’ll end up scheduling some time THIS WEEK to do your own Quarterly Business Review and see what you learn. 
Episode 5 — Get Organized in Your Business With This Sales Tracking Process for Creatives
Episode 21 — Guidance for Your Q4 Review: Sales Tracking for Commercial Artists, Makers and Designer
For today, however, I thought it might be interesting for you to hear an actual coaching call with an artist duo – a husband and wife team, whom I’ve had the absolute pleasure of coaching in their second year of business!
✅ Book Your 1-Hour Sales Coaching Session HERE! 👈 👈 👈
In this session, you’ll hear just how busy they’ve been, literally filling their calendar with different festivals, events, and different types of offerings in their business.
Pay attention to their description of how the physical, in-person events are starting to wear them down.
Notice how they’re shifting into a different strategy for earning revenue in their business business.
And then, finally, toward the end, a magical moment occurs when they see how everything might be different for them financially if they shift focus to one line of business over others.
Listen and be inspired. 😊
✅ Next Steps: 
Book Your 1-Hour Sales Coaching Session HERE! 👈 👈 👈
Find more information at www.HeatherAllenOnline.com.
Buy a copy of the book "Let Your Creativity Work for You: How to Turn Artwork into Opportunity" by Heather Allen, MGIM-MBA at www.HeatherAllenOnline.com/book.

32. Not Quite Ready for Professional Photography to Enhance Your Online Art Business? This Interview with Photographer Amy Paulson Will Help!

You're busy providing OTHER people with creative services and solutions, but have you ever taken time to do the same for yourself?
In today's episode, I interview photographer Amy Paulson who helps you see the value of investing in brand photography for yourself and your creative work.
Photography is SUCH a powerful element of your online art business. Why wouldn't you want to invest there?
Well, as you'll hear in this episode, there are a lot of things that hold us back from taking this leap even though the return on effort (ROE) can be a total game changer for your business.Listen as Amy Paulson shares tactical tips for preparing for your photoshoot and using your new images strategically for web and social.✅ Find Amy Paulson on her website and Instagram, here:
https://amy-paulson.com/
https://www.instagram.com/amybpaulson/
 
✅ Next Steps: 
Find more information at www.HeatherAllenOnline.com.
Buy a copy of the book "Let Your Creativity Work for You: How to Turn Artwork into Opportunity" by Heather Allen, MGIM-MBA at www.HeatherAllenOnline.com/book.

31. The Top Mistakes Artists Make in Their Online Business and Website

Are you struggling to get more sales online? Ever wonder how website might be contributing to that struggle?
Let's talk about the top mistakes artists make in their online business, and particularly in their website.
And guess what… I’ve made quite a few mistakes myself!I’m hear to spill the beans…
Share the deets…
I'll tell you where I messed up and what I forgot to account for, confessional-style.
And I’m not stopping there... I’m bringing in observations from other people mistakes too.
Ready for this juicy episode?
Dive in now!
 
✅ Next Steps: 
Find more information at www.HeatherAllenOnline.com.
Buy a copy of the book "Let Your Creativity Work for You: How to Turn Artwork into Opportunity" by Heather Allen, MGIM-MBA at www.HeatherAllenOnline.com/book.
 
 
 

30. How to Make It Easy to Get Art Sales From Your Website 🍀

What happens after someone clicks the call-to-action button on your art website or your workshop sales page?
Where does it take them? What’s the workflow? And more importantly —how does payment get into your business bank account? 
Let’s take a look at that today as we march forward with all things sales pages for artists this month.
Today, I’ll teach you how to be super tactical with your sales page so that you have a process that works, and takes that sale straight to the bank for you!
Stick with me and I’ll show you have to do it, step by step. 
 
✅ Next Steps: 
Find more information at www.HeatherAllenOnline.com.
Buy a copy of the book "Let Your Creativity Work for You: How to Turn Artwork into Opportunity" by Heather Allen, MGIM-MBA at www.HeatherAllenOnline.com/book.